FKA Twigs x Anderson. Paak x Spike Jonze = Dazzling Ad for Apple
Apple snagged Her director, Spike Jonze, to direct the HomePod’s commercial.
In the 4 minute long short film, singer, FKA Twigs is shown after a long day of work, trying to relaxe at home. After mesmerized by a glass of water, she goes into a fantasy world that leads her to a world of vibrate colors and twists and turns. Throughout the film, FKA Twigs shows off her beautiful dancing to the upbeat, soulful sounds of Anderson. Paak’s new single “Till It’s Over.”
The film is titled “Welcome Home,” is choreographed by Ryan Heffington, who also worked on Jonze’s “Changers” piece.
You can watch the amazing ad below